Intellectual Property for Managers
The knowledge society demands a more active involvement of managers, scientists and policy makers in the field of intellectual property. While within the province of law and legal studies, intellectual property can no longer be the exclusive domain of a single profession.Its transformation into a koinè is a precondition for new generations of students manage intellectual assets as the ultimate resource of institutions in the knowledge-based society. This book aims at making intellectual property rights understandable to students,managers, scientists and to provide themwith a technical and documented viewabout one ofthe last durable means to retain competitive advantage on the market for firms that invest in innovation.
is currently associate professor of Comparative Private Law at the Department of Mechanical and Industrial Engineering of the University of Brescia Health&Wealth and adjunct faculty at LUISS, Department of Management, and at Widener Law School. He is is currently vice president of MITO Technology, the largest Italian intellectual property licensing company, and sits in the board of directors of ARTI Puglia (the regional agency for technology and innovation), Mekna (a biomechanical mechanics manufacturing company), and ITL, a spin-off company of the University of Brescia. He is also board member and vice president of ASTPPRoton (the pan-European association of technology transfer professionals) and former board member of NETVAL (the Italian Network for the Valorization of Research). He acted several times as consultant for the European Patent Office and was the member of the IPR Expert group of the European Commission (DG Enterprise) for the exploitation of patents.
Massimiliano Granieri has published extensively in the field of economic analysis of law, antitrust, intellectual property and contract law. He is author of three books and authored an co-authored more than a hundred of book chapters and scientific articles.